Campaign Report 

It’s necessary to know how your campaigns perform and if any improvements should be made. So in this article, you’ll learn how to read campaign report in NestSend. 

📌Note: Before reading campaign report, make sure that you have created and activated your campaign. If you haven’t, please check out the guideline here. 

How to read campaign report in NestSend

1. Login to your NestSend account. If you don’t have account, please create a new one here
2. Navigate to Analytics > click on Campaigns tab 
3. Here you will see some important metrics about the performance of your automation flows

• Total recipients: Total number of customers who received your emails in all campaigns
• Delivered email: Total number of sent emails in all campaigns
• Open rate: The rate at which your customers open your emails (the number of individuals opening your email divided by the number of recipients).
• Click rate: The percentage of people who clicked a link in your email out of the people received it.

The diagram shows you the performance of your all campaigns based on 3 metrics: clicked email, opened email and delivered. 

Please note that the report is showing the data collected within the last 30 days. You can change the time range as you want to view data accordingly. 

Under the diagram, you can see the performance of your automation flows in detail.

Need more help? Feel free to contact us via live or email at [email protected]. Our support team is happy to assist you!