We’re excited to introduce NestAds 1.9 - a powerful update that gives you even more control, clarity, and customization in how you measure and optimize your marketing performance.

Here’s what’s new:

1. Custom Attribution Model

You asked, we delivered!

Now you can define your own rules for assigning credit across touchpoints - tailor your attribution logic to match your unique buying journey and marketing strategy.

→ Available under the Attribution section.
→ Create, edit, and apply your own custom models with ease.

2. Product Report

Drill deeper into performance at the product level.
Track how each product contributes to revenue and which marketing efforts are driving their sales - all in one view.

→ Find winning products faster
→ Identify high-performing campaigns by SKU

3. UTM Parameter Mapping

Bring full clarity to your campaign data.
Now you can map and manage UTM parameters more flexibly to ensure clean, accurate channel attribution.

→ Standardize your UTMs across platforms
→ Easily troubleshoot traffic source mismatches

4. New User Role: Store Owner

Introducing a new role for Shopify merchants — Store Owner.
This role grants full access and visibility over attribution insights and billing, while keeping your workspace secure and structured.

5. Cohort Analysis Gets Smarter

We’ve enhanced Cohort Analysis with three new customer acquisition metrics:

• NCAC (New Customer Acquisition Cost)
  
• NCAC Payback Period
  
• Break-even Point for NCAC
  

Use these insights to evaluate long-term customer value and optimize acquisition strategies based on true payback windows.

With NestAds 1.9, we're giving you even more power to analyze, customize, and grow.

We’re excited to roll out version 1.4 of the NS Estimated Delivery Date app — packed with powerful updates to help you deliver an even more personalized and scalable shopping experience.

New Feature: Language Configuration

You can now translate the Estimated Delivery Date widget into multiple languages!
This ensures that your delivery messages align with your store’s available languages, giving your customers a consistent, localized experience.

New Pricing Plans

To better support stores at every stage of growth, we've launched three flexible pricing tiers:

Free Plan

Perfect for small or growing stores:

• Supports up to 100 products
• Display widget on Product pages
• Global & Product Rules
• Automatic Timezone Conversion
  

Growth Plan ($3.99/month)

Ideal for merchants needing more customization:

• Supports up to 1,000 products
• Show widget on Product, Cart & Checkout pages
• Access to Global, Product, Collection & Country Delivery Rules
• Holiday customization, Out-of-stock messaging, Multi-language support, and Cut-off time
  

Pro Plan ($9.99/month)

Best for scaling brands managing large product catalogs:

• Supports unlimited products
• Full access to all widget placement and rule types
• Includes ALL advanced features in the Growth Plan
  

Explore these updates now and take your delivery experience to the next level.
👉 Check out our pricing & features
👉 Learn how to set up multi-language delivery widgets

We’re excited to announce the release of NS Estimated Delivery Date 1.3, introducing the advanced feature of Delivery Country.

Benefits of Delivery Country

• Accurate Location-based ETAs: Set unique delivery timelines for each country, ensuring customers see estimates based on location.
• Automatic IP Detection: Identify visitor IPs and display delivery dates tailored to their country seamlessly.
• Enhanced Customer Experience: Provide clarity and build trust with shoppers by offering delivery expectations specific to their region.

Try NS Estimated Delivery Date 1.3 today and start delivering location-specific ETAs!

We’re thrilled to introduce a new approach to setting delivery timelines with an all-new look for our rule types - Global, Collection, and Product Rules

Plus, it brings the EDD Widget to customers’ Cart and Checkout pages for a streamlined experience.

What’s New with the Three Rule Levels?

1. Global Rule: Apply a default ETA to all products, ensuring every item has a visible date widget
2. Collection Rule: Set delivery dates based on specific product collections - offer consistent timelines for product groups.
3. Product Rule: Set unique delivery estimates for individual products - manage specific items with unique dates that may differ from others in your inventory.

Each rule level makes it easy to identify and manage delivery settings at different levels to optimize customer expectations.

EDD Widget Now on Cart & Checkout Pages

With the EDD widget now also appearing on both the Cart and Checkout pages, your customers can view delivery estimates throughout the purchase process. 

This feature gives a clearer picture of delivery timelines, boosting trust and reducing cart abandonment.

Check out Version 1.2 today and discover how these upgrades can streamline your delivery management and enhance the customer experience!

Learn more: Introduction to NS Estimated Delivery Date

NestAds 1.8 brings exciting updates to customize your dashboard, flexible reports, and expanded user roles for better team collaboration!

New Features

1. Customizable Dashboard

• Pick and arrange widgets and charts to display the metrics that matter most.
• Visualize data clearly and monitor performance quickly.

2. Enhanced Performance Report

• Select key metrics, set custom date ranges, and save them as personalized views.

3. User Roles: Staff & Read-Only
   • Staff Role: Assign permissions for specific tasks, giving teams the tools they need.
   • Read-Only Role: Allow team members to view data without editing - perfect for secure, collaborative insights.

Explore NestAds 1.8 to get more out of your dashboard, streamline reporting, and manage access smoothly!