Pixels Topics

Attribution models in NestAds

In this article, you will learn about what attribution models are available in NestAds and how they work. Let’s get started now!  What is Attribution Model? Attribution model is the rule that determines how credit for sales is assigned to

NestAds Pixel: Conversion Paths

In this article, you will learn about the Conversion Paths feature in NestAds app and how it works. Let’s get started now!  What is NestAds Pixel: Conversion Paths? Conversion paths feature visualizes how each ad platform impacts sales and the

Track Your Customer Journey

Have you ever wanted to know the touchpoints customers go through before purchasing? It’s important to understand more than just which platform they used to make the purchase. Knowing about customer behavior and insights can help you identify the areas

NestAds Pixel: Performance report 

In this post, you will learn about NestAds Pixel performance report – How to read and get insights from it. Let’s get started now!  What is NestAds Pixel performance report?  NestAds Pixel performance report gives you a clear view of

TikTok’s Pixel API: everything you need to know

Starting from NestAds version 1.3, we’ve enhanced the TikTok Pixel by integrating advanced TikTok Pixel API technologies. This upgrade offers numerous advantages compared to the standard TikTok pixel. Are you familiar with these improvements? Let’s explore the benefits in detail!