NestAds Topics

How To Set Up TikTok Events API with NestAds?

What is TikTok Events API? TikTok Events API allows you to send important events (PageView, Purchase, etc.) directly to TikTok Ads.This bypasses browser limitations (cookies, ad blockers, or iOS updates) and helps TikTok Ads optimize more effectively. With NestAds 2.0,

How To Set Up Facebook Conversion API (CAPI) with NestAds?

What is Facebook Conversions API? Facebook Conversions API (CAPI) lets you send events (PageView, AddToCart, Purchase, etc.) directly from your server to Facebook Ads Manager.Unlike browser-based tracking, CAPI is more reliable because it isn’t blocked by cookies, ad blockers, or

Product Report

Product Report in NestAds provides detailed insights into how products are performing across your ad campaigns. By tracking key metrics at the product level, you can: In this guide, you’ll learn how to configure and make the most of Product

UTM Parameter Mapping 

Already tracking UTM parameters in your active campaigns and prefer to keep them instead of switching to NestAds UTM parameters?  No problem. With the mapping method, you can seamlessly match your existing UTM structure with NestAds’ parameter system. This ensures

Custom Attribution Model in NestAds

NestAds allows you to create a custom attribution model tailored to your business needs.  This feature enables you to define how credit is assigned to different touchpoints along the customer journey, ensuring accurate performance measurement and data-driven decision-making. In this